As some of you
may have known, Greenlemon worked with the Alleppey Tourism Development
Corporation (ATDC) to market tickets for the Nehru Trophy Boat Races 2009 at
Alleppey.
The online ad
campaign saw a great response. We were as surprised at the volume of ticket
sales as the client.
Indeed, most of
our other advertising clients have also seen volumes that we didn’t quite
expect, given that most of them are in industries that aren’t traditionally
active online. We’ll want to post a case study on some of these soon – we’ll
hopefully spare some time to be able to do that soon.
Of course, this
post comes a little late, given the races got over last Saturday. But what to
do, there’s so much work, there never is time. :).